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ABOUT ME
Who I Am
A short introduction to my work, values, and the way I approach building clear and usable digital products.
PROJECTS COMPLETED
40+
PROJECTS COMPLETED
40+
PROJECTS COMPLETED
40+
REPEAT CLIENTS
90%
REPEAT CLIENTS
90%
REPEAT CLIENTS
90%
YEARS OF EXPERIENCE
12+
YEARS OF EXPERIENCE
12+
YEARS OF EXPERIENCE
12+
CLIENT SATISFACTION
99%
CLIENT SATISFACTION
99%
CLIENT SATISFACTION
99%
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JOURNEY
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JOURNEY
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1
JOURNEY
Career Highlights
Key moments, projects, and roles that have shaped my journey and approach to design over the years.
Early Foundations
Developed a deep interest in visual storytelling and user experience, leading to my first freelance projects in branding and web design.
Studied UI/UX principles, typography, and interaction design, focusing on user-centric digital experiences.
Early Foundations
Developed a deep interest in visual storytelling and user experience, leading to my first freelance projects in branding and web design.
Studied UI/UX principles, typography, and interaction design, focusing on user-centric digital experiences.
Early Foundations
Developed a deep interest in visual storytelling and user experience, leading to my first freelance projects in branding and web design.
Studied UI/UX principles, typography, and interaction design, focusing on user-centric digital experiences.
Breaking into the Industry
Worked with startups and entrepreneurs, helping brands build compelling online presences.
Led rebranding and website redesigns for businesses looking to modernize and optimize their digital footprint.
Expanded expertise in JavaScript, Figma, and Adobe Creative Suite to create seamless, high-performance designs.
Breaking into the Industry
Worked with startups and entrepreneurs, helping brands build compelling online presences.
Led rebranding and website redesigns for businesses looking to modernize and optimize their digital footprint.
Expanded expertise in JavaScript, Figma, and Adobe Creative Suite to create seamless, high-performance designs.
Breaking into the Industry
Worked with startups and entrepreneurs, helping brands build compelling online presences.
Led rebranding and website redesigns for businesses looking to modernize and optimize their digital footprint.
Expanded expertise in JavaScript, Figma, and Adobe Creative Suite to create seamless, high-performance designs.
Collaborating with Global Brands
Partnered with agencies, startups, and established brands, delivering design solutions across multiple industries.
Designed and developed conversion-driven websites and intuitive UI/UX experiences for SaaS platforms, e-commerce brands, and digital products.
Spearheaded collaborative projects with developers, marketers, and product teams, ensuring a seamless blend of design and strategy.
Collaborating with Global Brands
Partnered with agencies, startups, and established brands, delivering design solutions across multiple industries.
Designed and developed conversion-driven websites and intuitive UI/UX experiences for SaaS platforms, e-commerce brands, and digital products.
Spearheaded collaborative projects with developers, marketers, and product teams, ensuring a seamless blend of design and strategy.
Collaborating with Global Brands
Partnered with agencies, startups, and established brands, delivering design solutions across multiple industries.
Designed and developed conversion-driven websites and intuitive UI/UX experiences for SaaS platforms, e-commerce brands, and digital products.
Spearheaded collaborative projects with developers, marketers, and product teams, ensuring a seamless blend of design and strategy.
Achievements & Growth
Helped clients increase engagement and conversions through strategic design approaches.
Worked on projects that reached thousands of users, shaping impactful brand experiences.
Continuously refining skills and staying ahead of design trends, emerging technologies, and user behavior shifts.
Achievements & Growth
Helped clients increase engagement and conversions through strategic design approaches.
Worked on projects that reached thousands of users, shaping impactful brand experiences.
Continuously refining skills and staying ahead of design trends, emerging technologies, and user behavior shifts.
Achievements & Growth
Helped clients increase engagement and conversions through strategic design approaches.
Worked on projects that reached thousands of users, shaping impactful brand experiences.
Continuously refining skills and staying ahead of design trends, emerging technologies, and user behavior shifts.
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PHILOSOPHY
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PHILOSOPHY
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PHILOSOPHY
Design Principles
The ideas that inform how I solve problems, make decisions, and craft well-structured digital experiences.
User-Centered Design
User-Centered Design
Every project starts with understanding the user's needs. I prioritize usability, accessibility, and seamless interactions to craft designs that truly resonate.
User-Centered Design
Every project starts with understanding the user's needs. I prioritize usability, accessibility, and seamless interactions to craft designs that truly resonate.
Aesthetics with Purpose
Aesthetics with Purpose
Beautiful design isn’t just about looking good—it’s about enhancing clarity and engagement. I focus on clean layouts, balanced typography, and meaningful color schemes.
Aesthetics with Purpose
Beautiful design isn’t just about looking good—it’s about enhancing clarity and engagement. I focus on clean layouts, balanced typography, and meaningful color schemes.
Strategy-Driven Creativity
Strategy-Driven Creativity
Design is more than visuals—it’s a strategy. I leverage UX research, psychology, and industry insights to create solutions that drive conversions and brand growth.
Strategy-Driven Creativity
Design is more than visuals—it’s a strategy. I leverage UX research, psychology, and industry insights to create solutions that drive conversions and brand growth.
Future-Ready & Scalable
Future-Ready & Scalable
I design with longevity in mind, ensuring that brands and products evolve seamlessly with trends and technology while maintaining their core essence.
Future-Ready & Scalable
I design with longevity in mind, ensuring that brands and products evolve seamlessly with trends and technology while maintaining their core essence.
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AWARDS
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4
AWARDS
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4
AWARDS
Recognition & Mentions
Selected honors and awards recognizing the work, attention to detail, and results delivered across different projects.
// 2025
Awwwards – Site of the Day
Recognized for design excellence and innovation with our launch of the AeroSound brand site.
Awwwards – Site of the Day
Recognized for design excellence and innovation with our launch of the AeroSound brand site.
Awwwards – Site of the Day
Recognized for design excellence and innovation with our launch of the AeroSound brand site.
Communication Arts – Interactive Annual Winner
Honored for our bold creative direction and UI design on the Avenzor digital experience.
Communication Arts – Interactive Annual Winner
Honored for our bold creative direction and UI design on the Avenzor digital experience.
Communication Arts – Interactive Annual Winner
Honored for our bold creative direction and UI design on the Avenzor digital experience.
FWA – Cutting Edge Award
Awarded for pushing interaction and motion boundaries in the immersive Nocturne web experience.
FWA – Cutting Edge Award
Awarded for pushing interaction and motion boundaries in the immersive Nocturne web experience.
FWA – Cutting Edge Award
Awarded for pushing interaction and motion boundaries in the immersive Nocturne web experience.
// 2024
CSS Design Awards – Innovation of the Day
Recognized for bold experimentation and scroll-driven storytelling on our XZERO® Labs launch page.
CSS Design Awards – Innovation of the Day
Recognized for bold experimentation and scroll-driven storytelling on our XZERO® Labs launch page.
CSS Design Awards – Innovation of the Day
Recognized for bold experimentation and scroll-driven storytelling on our XZERO® Labs launch page.
Communication Arts – Interactive Annual Winner
Featured in CA's annual for our elevated portfolio concept created for Charmant.
Communication Arts – Interactive Annual Winner
Featured in CA's annual for our elevated portfolio concept created for Charmant.
Communication Arts – Interactive Annual Winner
Featured in CA's annual for our elevated portfolio concept created for Charmant.
D&AD – Graphite Pencil / Digital Design
Honored for UX innovation and creative systems in the design of the predict app interface.
D&AD – Graphite Pencil / Digital Design
Honored for UX innovation and creative systems in the design of the predict app interface.
D&AD – Graphite Pencil / Digital Design
Honored for UX innovation and creative systems in the design of the predict app interface.
ADC Europe – Gold / Creative Strategy
Acknowledged for turning complex positioning into a compelling brand system for Payble.
ADC Europe – Gold / Creative Strategy
Acknowledged for turning complex positioning into a compelling brand system for Payble.
ADC Europe – Gold / Creative Strategy
Acknowledged for turning complex positioning into a compelling brand system for Payble.
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TECH STACK
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TECH STACK
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TECH STACK
Design & Build Tools
The tools, platforms, and technologies I use to design, build, and ship modern digital products from concept to launch.
My Core Stack
React.js
React.js
Framer
Framer
Creative Cloud
Creative Cloud
Rive
Rive
My Core Stack
React.js
Framer
Creative Cloud
Rive
Other tools I use
Frameship
Frameship
Frameship
FramerAuth
FramerAuth
FramerAuth
Shopify
Shopify
Shopify
Figma
Figma
Figma
Notion
Notion
Notion
Spline
Spline
Spline
Lottie
Lottie
Lottie
Chat GPT
Chat GPT
Chat GPT
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SERVICES
What I Can Do for You
Combining product thinking, interface design, and visual systems to create digital experiences that are both useful and well-crafted.
2
Website Design
We design modern, responsive websites built for performance, usability, and long-term scalability.
3
Digital Products
From apps to platforms, we create intuitive, human-centered experiences that solve real problems beautifully.
4
Physical Product Design
We collaborate on packaging and product design that elevates every touchpoint — from shelf to unboxing.
5
Marketing Campaigns
End-to-end creative for campaigns that launch, position, and amplify — across digital, social, and beyond.
6
Motion & Content
We craft scroll-stopping animations, Lottie files, and video content that bring brands to life in motion.
7
Strategy & Positioning
Clear thinking before clean design — we help brands find their voice, purpose, and point of view in the market.
8
Photography
Art direction, production, and editing for lifestyle, editorial, and product photography that tells a visual story.
9
Video Production
Cinematic storytelling, brand films, and short-form video for campaigns, social, and everything in between.
Want to talk about what we could create?
//
5
SERVICES
What I Can Do for You
Combining product thinking, interface design, and visual systems to create digital experiences that are both useful and well-crafted.
2
Website Design
We design modern, responsive websites built for performance, usability, and long-term scalability.
3
Digital Products
From apps to platforms, we create intuitive, human-centered experiences that solve real problems beautifully.
4
Physical Product Design
We collaborate on packaging and product design that elevates every touchpoint — from shelf to unboxing.
5
Marketing Campaigns
End-to-end creative for campaigns that launch, position, and amplify — across digital, social, and beyond.
6
Motion & Content
We craft scroll-stopping animations, Lottie files, and video content that bring brands to life in motion.
7
Strategy & Positioning
Clear thinking before clean design — we help brands find their voice, purpose, and point of view in the market.
8
Photography
Art direction, production, and editing for lifestyle, editorial, and product photography that tells a visual story.
9
Video Production
Cinematic storytelling, brand films, and short-form video for campaigns, social, and everything in between.
Want to talk about what we could create?
//
5
SERVICES
What I Can Do for You
Combining product thinking, interface design, and visual systems to create digital experiences that are both useful and well-crafted.
2
Website Design
3
Digital Products
4
Physical Product Design
5
Marketing Campaigns
6
Motion & Content
7
Strategy & Positioning
8
Photography
9
Video Production
Want to talk about what we could create?
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SOCIAL PROOF
Client Stories
A collection of feedback from people I’ve worked with, sharing their experience of the process and the results.
Alex brought our ideas to life with a sleek and engaging design.
The process was smooth, and the final result exceeded my expectations!
Bob Truman
Owner
Let’s create something meaningful
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6
SOCIAL PROOF
Client Stories
A collection of feedback from people I’ve worked with, sharing their experience of the process and the results.
Alex brought our ideas to life with a sleek and engaging design.
The process was smooth, and the final result exceeded my expectations!
Bob Truman
Owner
Let’s create something meaningful
//
6
SOCIAL PROOF
Client Stories
A collection of feedback from people I’ve worked with, sharing their experience of the process and the results.
Alex brought our ideas to life with a sleek and engaging design.
The process was smooth, and the final result exceeded my expectations!
Bob Truman
Owner
Let’s create something meaningful
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NEWSLETTER
Notes & Updates
A short email from time to time with design thoughts, new work, and behind-the-scenes updates.
No spam. Unsubscribe anytime.
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NEWSLETTER
Notes & Updates
A short email from time to time with design thoughts, new work, and behind-the-scenes updates.
No spam. Unsubscribe anytime.
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NEWSLETTER
Notes & Updates
A short email from time to time with design thoughts, new work, and behind-the-scenes updates.
No spam. Unsubscribe anytime.